Privacy Policy

This Web Site (the "Web site") provides a variety of online services, from inews and information to a electronic communications via its relationship with Calkins Digital, a part of Calkins Media Incorporated. Calkinsdigital.com and Calkins Media is the host of this Website. Because the success of this Web site is dependent on building and maintaining goodwill with our customers, this calkinsdigital.com and Calkins Media (hereinafter collectively referred to as "we" or "us" or "our") are committed to implementing measures designed to protect the privacy of those using our services. Moreover, we see it as our responsibility to set examples and help establish the standards for privacy on the Internet.
Although we respect the privacy of all those who visit the Web site and use our online services, we do collect information from our Web site's members and visitors. This Privacy Policy governs your interaction with the Web site, and your registration for and use of this station's online services. Except as set forth within this Privacy Policy and this Web Site's Terms of Service and/or other published guidelines, we do not release personally identifiable information about this Web site's members and visitors without their permission.
Please note that we review these privacy practices from time to time, and that these practices are therefore subject to change. We ask that you periodically review this page to ensure continuing familiarity with the most current version of this Web site’s Privacy Policy. To contact us about privacy issues, to report a violation of this Web site's Privacy Policy, or to raise any other issue regarding the Web site, please e-mail us at digital@calkins.com

The information we gather
We gather two types of information about this Web site’s users:

(1) Non-personally identifiable information: When visitors come to the Web site, we collect and aggregate information indicating, among other things, which pages were visited, the order in which they were visited, and which hyperlinks were "clicked." Collecting such information involves the logging of IP addresses, operating system and browser software used by each visitor to the Web site. Although such information is not personally identifiable, we can determine from the IP address a visitor's Internet Service Provider and the geographic location of his or her point of connectivity.
The non-personally identifiable information we collect helps us diagnose problems with our server, administer the Web site, identify the most popular areas of the Web site, and determine the effectiveness of our promotional activities.
For the same purposes, we use “cookies” that is, small text files placed on your computer's hard drive to help us determine the type of content and sites to which you link, the length of time you spend at any particular area of the Web site, and your usage of our services offered via the Web site.
Essentially, cookies are your identification cards for our computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus. Cookies allow us to serve you better and more efficiently, and to personalize your experience at the Web site. Nevertheless, you are able to control how and whether cookies will be accepted by your web browser. For more information on how to do so, please refer to the documentation accompanying your browser.

(2) Personally identifiable information: In certain areas of the Web site, such as a newsletter and/or whitepaper download, the Web site may require that you provide personally identifiable information.
calkinsdigital.com and Calkins Media as host of the Web site, has access to this information. In addition, when registering to set up an account to use certain services of the Web site such as to receive certain newsletters or specifically targeted information ("Services"), we do require that you provide a valid e-mail address.
We do not knowingly collect personally identifiable information from children (defined herein as minors younger than 13 years of age) without obtaining parental consent. Before registering for an account to use the Services of the Web site, we ask that all minors have their parents read our Privacy Policy. Before and during the registration process, we encourage all minors to include a parent or guardian in the process.
In the event that you encounter any user on this Web site who is improperly collecting or using information about you or other users, please contact digital@calkins.com

How we use (and do not use) the information we gather
Please take some time to familiarize yourself with the different ways we use the information that we gather.
(1) How we use (and do not use) non-personally identifiable information: We use non-personally identifiable information in aggregate form to build higher quality, more useful online services by performing statistical analyses of the collective characteristics and behavior of the Web site's members and visitors, and by measuring demographics and interests regarding specific areas of the Web site. We provide statistical information based on this data to advertisers, affiliates, and other current and potential business partners. We also use the aggregate data to inform these third parties as to the number of people who have seen and clicked on links to their web sites.
The Web site may contain links to other Internet web sites, including co-branded or other affiliated sites that may or may not be owned or operated by us. Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such web sites, including such sites' use of any information (such as IP number, browser type, or operating system) collected when visitors to the web site click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites.

(2) How we use (and do not use) personally identifiable information: We provide notice to potential registrants of this Web site whose personally identifiable information will be collected during the registration process. Such notice is provided simultaneously with your registration with this website; moreover, this Privacy Policy itself serves as notice that such information is collected under those circumstances. You may not "opt in" to the registration process if you wish to have access to Services, and you may choose to "opt in" to receiving promotional materials from us and/or our affiliates, advertisers, or other business partners. If you "opt in" to receiving such promotional materials, we reserve the right to release any personally identifiable registration information regarding you to third parties who provide goods or services that we believe may be of interest to you. We will not release your credit card information to third parties unless necessary to complete a transaction between you and such a third party. If you decide that you would like to discontinue receiving promotional information from such third parties, please contact those third parties directly, or contact us at digital@calkins.com

We limit our own e-mail contact and solicitations to those customers who have "opted in" to receiving such communications. The solicitations are limited in that they, among other things, will clearly indicate the originator of the e-mail and provide the customer with a method of "opting out" of receiving future communications of a similar nature.

Finally, we may use individual members' data to "pre-populate" forms, which are displayed for the purpose of collecting individual data by us and/or our sponsors. In no case does pre-populating a form transfer any data to any advertiser or third party. Only if the member voluntarily requests that such data be transferred will any transfer take place---for example, if/when a member clicks a "submit form" button or other button.
We reserve the right to release any and all information contained within our access logs concerning any visitor or member when that visitor or member is in violation of our Terms of Service or other published guidelines, or partakes (or is reasonably suspected of partaking) in any illegal activity, even without a subpoena, warrant, or other court order, and to release such information in response to discovery requests, or in response to any circumstance which we, in our sole discretion, deem an emergency. We cooperate with law enforcement agencies in identifying those who may be using our servers or services for illegal activities. We also reserve the right to report any suspected illegal activity to law enforcement for investigation or prosecution.

Security
All information gathered on the Web site is stored within a controlled database accessible only to us to protect the loss, misuse, or alteration of the information under our control. However, as effective as any security measure implemented by us may be, no security system is impenetrable. We cannot guarantee the security of our database, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. Questions regarding this Privacy Policy should be directed to us at digital@calkins.com

Changing/deleting personal information
If you would like to have your personally identifiable information changed or removed from our database, please contact us at digital@calkins.com, and we will use reasonable efforts to comply with your request. Keep in mind, however, that there will be residual information that will remain within our databases, access logs, and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial purposes; however we reserve the right, from time to time, to re-contact former customers or users of this Web site.

Questions?
Questions regarding this Privacy Policy should be directed to us at digital@calkins.com

White Paper Download form

White Paper Download form

Fill out and submit the form below to download our case study: